by Wayne Friedman on Mar 17, 9:23 AM
The Dow Jones Industrial Average is down 9% since Jan. 30 to 40,813, closing on March 13. The broader S&P 500 is down 10% to 5,521 since Feb. 19, with Nasdaq down 13% to 17,303.
by Wayne Friedman on Mar 14, 9:00 AM
Local digital media platforms posted a significant share gain of political ad revenue - 43% - up from a 32% share in Q4. Local TV stations' share dropped to 40% from 50%.
by Wayne Friedman on Mar 13, 8:40 AM
Successful TV viewership and high ratings of TV shows are not dependent on the political leaning of a show or its performers in real life. The storyline is.
by Wayne Friedman on Mar 12, 9:26 AM
Maybe it's time - or well past the time - for Tesla to start a real, significant large TV advertising campaign.
by Wayne Friedman on Mar 11, 9:03 AM
Over the last few months Disney, WBD, Apple, Amazon, Comcast and Lionsgate, among others, have resumed advertising on X. Why?
by Wayne Friedman on Mar 10, 8:52 AM
It may have lost one of the most important U.S. sports TV franchises in the NBA, but it retains NBA highlight rights for digital properties and rights to air NBA games internationally for 11 years. Is that enough?
by Wayne Friedman on Mar 7, 8:00 AM
Disney said it would cut jobs at ABC News by 200, with cutbacks at Disney Entertainment Networks as well. ABC News will be hit particularly hard, with its data-driven digital news brand 538 being shuttered among other cutbacks.
by Wayne Friedman on Mar 6, 8:00 AM
"We haven't seen a steeper decay of a film's trajectory through its life cycle after it's released into theaters," says Cinemark CEO Sean Gamble.
by Wayne Friedman on Mar 5, 8:00 AM
Clearing up initial news reports, Fox Corp. CEO Lachlan Murdoch says the company is looking at a streaming service in much more modest terms - perhaps around 5 to 6 million subscribers.
by Wayne Friedman on Mar 4, 9:00 AM
At its core, one wonders whether baseball's problems are declining TV viewership, marketing, older-skewing TV fans for baseball, or perhaps advertising issues?