by Wayne Friedman on Dec 17, 9:00 AM
Look at regional sports networks -- which are having a tough time getting carriage with traditional and new virtual pay TV providers.
by Wayne Friedman on Dec 16, 9:00 AM
Some DirecTV customers were notified in October that certain channels would be removed on Dec. 8 unless they visited the opt-in page.
by Wayne Friedman on Dec 15, 9:00 AM
The Hollywood Foreign Press Association, which owns the Globes, says things are changing. But it may be too little, too late.
by Wayne Friedman on Dec 14, 9:00 AM
This wasn't an approved "product placement" deal by Peloton. Association with death just isn't good marketing.
by Wayne Friedman on Dec 13, 9:00 AM
The issue is twofold: messaging in commercials, as well as those green-related issues that go into producing them.
by Wayne Friedman on Dec 10, 9:00 AM
Biden's numbers are better than Trump's - but he and the media may not be noting his successes.
by Wayne Friedman on Dec 9, 9:00 AM
ABC and NBC are launching new comedies now -- with initial debut episodes in mid-December -- then delaying the rest to start in January.
by Wayne Friedman on Dec 8, 9:00 AM
Ryan Reynolds is starting a Creative-As-A-Subscription service for those creators who want to simplify the process - and make ads "simpler, funner and faster."
by Wayne Friedman on Dec 7, 9:00 AM
The streaming consumer option is still not a perfect a la carte experience.
by Wayne Friedman on Dec 6, 9:00 AM
Is there enough ad inventory to accommodate all veteran, big branded TV and video marketers for that shift?