While some Q2 scatter reports by media buyers describe a weak marketplace, Speciale says business on her end has been "strong for us."

Nearly half of NBCU's prime-time nights will feature sports in 2026. "Seventy percent of all the programming across NBC is live," NBCU Chairman, Global Advertising/Partnerships Mark Marshall said at NBCU's upfront event Monday.

Leaving the NBA will help WBD save around $300 million in annual sports costs (not including the Olympics).

Right now, 65% of Versant's programming is live - coming from sports and news content. It will look to sports programming, with more "live" content as a goal.

About ten years ago, Disney disclosed for the first time that there was some cord-cutting with its cable TV networks - especially ESPN.

For Roku, it continues to do what any other modern business does, especially modern media business: Find ways to extend their business, like Roku-branded TV sets. But there is more.

The Trump administration says there are too many U.S. filmmakers around the world getting tax breaks to make movies, and they don't like it. Say hello to a 100% tariff.

"Based on our observations during strained economic periods, people continue to pursue out-of home experiences, and they tend to prioritize value and affordability," Cinemark CEO Sean Gamble says.

In this "redefinition of the category of advertising," Zuckerberg said, there's no need for creative, targeting demographic, or measurement - "except to be able to read the results that we spit out."

Some analysts expect there will be contraction of content on linear TV, and live sports (and other live programming) will look to fill more of the gap for TV networks.