Due to the pandemic, mobile's share of global ad spending reached 51% by the end of the first quarter, according to PubMatic.
Ecommerce app installs trended down 12% week-on-week through March 2020, with a decrease in paid installs of 35% from March through the beginning of April,
Perhaps paving the way for other Match-owned apps, Tinder is expected to add a video chat feature some time this year.
As the pandemic persists, people report relying more on audio to counteract their increased levels of stress and anxiety.
A new report, "How Consumer Age Impacts Mobile Behavior," found more similarities than differences between the generations.
"Finance app marketers should consider incentivizing users with campaigns that offer support in uncertain times," according to study.
Researchers found misinformation from prominent figures made up 20% of the claims in their sample, although it accounted for 69% of total social media engagement.
Average weekly time spent in apps and games on Android phones grew 20% year-over-year.
The mobile giant said it was now expecting a slight decline in revenues year-over-year.
U.S. officials are currently in talks with tech leaders like Facebook, Apple, and Google, which could assist in tracking people's whereabouts using their phones' location data.