An open mind and trust drive consumer spending, according to the study. People who like to learn are naturally more receptive to ads and tend to have an engagement rate of more than 54%. Brands can reach this audience by thinking like a human first and then a brand.

Two search engines known in Europe for their individuality announced Tuesday they will build an infrastructure in Europe to give internet users a search alternative.

Reddit has experienced revenue spikes in the past quarter, driven less by user growth and more by "better than expected" ad monetization, according to analysis released Tuesday.

The Competition and Markets Authority on Monday updated its latest report on the implementation of Google's Privacy Sandbox, but it appears the European regulatory body still has concerns.

If you're an advertiser looking to spread cheer this holiday season, pay attention to the underlying message in Amazon's holiday ad released this week.

Adaptive learning has been around for years, and is now being used in multimodal robotics. It appears that a similar technology is being integrated into AI agents and advertising at companies like Google and Microsoft.

An advanced version of Gemini AI will power Project Jarvis, built to perform tasks as an AI agent. Automation on traditional devices is just the beginning of an autonomous world.

DoubleVerify has discovered media buyers have purchased more than 45,000 monthly impressions on white-noise apps, but those apps are stealing hundreds of thousands of dollars per month in advertising.

Consumers have expectations for the holiday shopping season. Based on consumer feedback, eBay details trends in a report that launched Monday, including estimates of how ads influence buying decisions.

Amazon has announced an immersive online shopping experience highlighting some of its innovative and intense technologies such as 3D tech powered by Amazon Beyond.