by on Aug 13, 3:04 PM
Walton/Isaacson was awarded creative and media duties on the Lexus African-American account.
by on Aug 13, 3:04 PM
New Balance placed its $20 million creative and media account in review. Boathouse currently handles the account.
by on Aug 13, 3:04 PM
Pony tapped Y&R Brands to handle its brand relaunch.
by on Aug 13, 3:04 PM
After a two-month review, Levitt & Sons named Blattner Brunner as its agency of record, to provide strategy, creative, media and digital work. Billings are valued at $6 million. New work will break next year. The incumbent, VSM Advertising, will continue to handle local marketing for Florida communities now under development.
by on Aug 13, 3:04 PM
BooneOakley Charlotte has been named agency of record for Halo Technologies. A $20 million budget will go to TV, print and interactive collateral in the national launch of Halo's first retail product, the Halo Ultraviolet Germ-Killing Vacuum. First work will launch in September.
by on Aug 13, 3:04 PM
TJX Cos. moved creative duties for its Marshalls brand to Mullen. The Kaplan Thaler Group previously handled the account.
by on Aug 13, 3:04 PM
New York Life awarded TAXI New York its $30 million advertising account.
by on Aug 13, 3:04 PM
TAXI New York was awarded two Johnson & Johnson brands: Motrin and Children's Motrin. The $10 million account was previously handled by Alchemy.
by on Aug 13, 3:04 PM
The VIA Group has been selected by Guardian Industries, a global glass producer, as its international branding agency of record. The scope of work will include branding strategy, research, public relations, advertising, media planning and interactive.
by on Aug 13, 3:04 PM
Nokia hired JWT to handle distribution and adaptation work on its global advertising account.