by on Feb 28, 3:30 PM
Petco tapped DraftFCB to handle creative chores on its $16 million advertising account.
by on Feb 28, 3:30 PM
Stolichnaya has parted ways with its creative agency, Ogilvy.
by on Feb 28, 3:30 PM
The Oakland Athletics has renewed its contract with Hub Strategy, the team's creative agency of record. This is the second year Hub Strategy has been tapped to handle branding and integrated marketing. Creative begins with eight tongue-in-cheek TV spots featuring the Oakland A's players Gio Gonzalez, Dallas Braden, Coco Crisp, Ryan Sweeney, Andrew Bailey, Kurt Suzuki and Trevor Cahill. The spots begin airing in March.
by on Feb 28, 3:30 PM
Sayre Enterprises, a manufacturer of reflectives for the US Military, named Mariner Media as advertising agency of record for its military, apparel and reflective products.
by on Feb 28, 3:30 PM
H&M placed its U.S. media account in review. Incumbent MediaCom will not defend.
by on Feb 28, 3:30 PM
LivingSocial, an online source for people to find discounted deals, has named mediahub from Mullen and ID Media as its media planning and buying partners. Creative for LivingSocial is handled by The Martin Agency, a fellow IPG company along with Mullen and ID Media.
by on Feb 22, 12:45 PM
On the Border named Barkley as its agency of record for its $4 million advertising account. Energy BBDO, Chicago, previously handled the work.
by on Feb 22, 12:45 PM
Jaguar shifted global creative chores from Euro RSCG to Spark44.
by on Feb 22, 12:45 PM
Oil-Dri Corporation of America, a manufacturer of cat litter, has named Doner as its advertising agency of record for its Cat's Pride line of cat litter, following a review. The review was handled by search consultancy Jones Lundin Beals.
by on Feb 22, 12:45 PM
Philadelphia law firm Saul Ewing has named LevLane as its agency of record. An undisclosed budget will go to print, online and outdoor advertising, including media buying. First work will break in the spring.