Kellogg's Food Away From Home has named Esrock Partners as agency of record for foodservice marketing communications, following a review. The agency will handle strategic planning, creative development and traditional and interactive media for all Kellogg's brands, including Keebler, Famous Amos and others. Spending was not released.
Eyewear provider Foster Grant has tapped Duffy & Shanley to handle media, creative and public relations duties. The account is valued at $5 million.
Meyer & Wallis has added Centex Homes-Ohio, the IMA Indianapolis Museum of Art and Community Health Network to its client roster, with billings totaling $5 million.
Pickett Advertising was awarded the Honda Dealers Association of northern California's $10 million media and creative work.
ID Society has landed three new accounts. Nautica named ID Society agency of record for strategy and design to build long-term relationships with its customers. Perfumania tapped the agency as interactive agency of record and bioscience company Zymes hired the agency to develop a strategic online marketing plan that will attract new customers.
Select Comfort has placed the creative portion of its $100 million advertising account in review. Euro RSCG currently handles the account and will not defend.
AOL has tapped Hill Holliday with a creative project to help promote its free service offer. BBDO remains on the company's roster and its work was not affected by the Hill Holliday assignment.
Miller Brewing Co. has parted ways with Wieden & Kennedy. Crispin Porter & Bogusky, already agency of record for Miller Lite, will also work on Miller High Life.
Incumbent MindShare, Zenith Optimedia and Aegis are the remaining contenders for Fox Filmed Entertainment's $1.1 billion global media account.
Draft FCB has been tapped to handle relationship marketing on Citigroup's credit card account. The agency shares duties with Wunderman, Euro RSCG 4D and Graphic Systems Group.