by on Jul 28, 4:00 PM
The Connecticut Department of Public Utility Control, in coordination with the Energy Conservation Management Board, has selected Mintz & Hoke Communications Group to develop a statewide communications program intended to promote the benefits of energy efficiency.
by on Jul 28, 4:00 PM
Villeroy & Boch placed creative and PR accounts for its Bath and Well Division, located on the West coast, in review.
by on Jul 28, 4:00 PM
Sony and Universal McCann renewed their partnership for an additional three years. The agency will continue to handle North American media buying and planning duties.
by on Jul 28, 4:00 PM
Schoolwires tapped Stein Rogan + Partners to develop a brand positioning, design and integrated communications campaign.
by on Jul 28, 4:00 PM
Embassy Suites Hotels named BBDO Atlanta as creative agency of record for its $15 million advertising account. BBDO Atlanta replaces the incumbent, TBWA/Chiat/Day, New York.
by on Jul 28, 4:00 PM
Luxury goods group, LVMH, selected Morpheus Media as its new U.S. interactive agency of record following a review. The agency will be responsible for domestic online marketing strategy and execution across the LVMH brands.
by on Jul 28, 4:00 PM
Colle+McVoy was named lead agency for the Propane Education & Research Council. The assignment includes creative, interactive, public relations, relationship marketing and contact planning for both consumer and B2B activities.
by on Jul 28, 4:00 PM
SunTrust parted ways with its lead creative agency, Young & Rubicam and placed both its creative and media accounts in review. Maxus currently handles the media account.
by on Jul 21, 3:45 PM
Erickson Retirement Communities named BBDO Atlanta as its first agency of record. Advertising was previously handled in-house. BBDO Atlanta will be responsible for developing fully integrated communications including strategic planning, brand development, advertising, public relations, experiential marketing, digital and sales collateral materials. PHD Chicago will handle media; Ketchum DC will handle public relations. The account is valued at $11 million.
by on Jul 21, 3:45 PM
Johnson & Johnson placed the creative and marketing portions of its pharmaceutical account in review.