by on May 30, 3:15 PM
NetworkOmni Multilingual Communications has selected M&C Saatchi LA as its global advertising agency. M&C Saatchi will be responsible for national print campaigns as well as digital, direct marketing, design and collateral. Spending was not released.
by on May 30, 3:15 PM
Greenlight, an international search engine marketing firm, has added HMV.co.uk, to its roster of clients.
by on May 30, 3:15 PM
TBWA San Francisco has won creative duties on Ray-Ban's global account. The work is worth an estimated $30 million.
by on May 30, 3:15 PM
Behavior Design has added two clients to its roster: Adecco and Connected Ventures.
by on May 30, 3:15 PM
Kimberly-Clark Corporation has consolidated its $200 million North American and European personal care brand advertising and marketing duties with JWT. The agency currently handles K-C brands Kleenex, Scott, Cottonelle, Viva, and Andrex; the account win added Huggies, Pull-Ups, Goodnites, DryNites, Depend, Kotex, Little Swimmers and Poise brands to the mix. Ogilvy & Mather previously handled the work. Kimberly-Clark will maintain its relationship with Ogilvy & Mather for its personal care brands in Latin America, Asia-Pacific, Eastern Europe, the Middle East and Africa.
by on May 30, 3:15 PM
In another consolidation move, Whirlpool has consolidated its creative and media duties at Publicis USA and Optimedia, respectively. The agencies will now handle, along with Whirpool, Maytag, Amana, Jenn-Air and KitchenAid brands. The work is valued at $120 million.
by on May 30, 3:15 PM
Groupe Danone has placed its $75 million media account in review. MediaCom currently handles the account.
by on May 30, 3:15 PM
Miller Brewing has placed its $35 million Hispanic advertising account in review. The Bravo Group currently handles the work.
by on May 30, 3:15 PM
Hill Holliday and Fallon are the two remaining agencies in contention for Smith Barney's $20 million advertising account.
by on May 30, 3:15 PM
ACE Limited insurance has placed its advertising account, estimated between $5 and $7 million, in review. Hill Holliday previously handled the account.