Smoothie King has named St. John & Partners Advertising & Public Relations as its agency of record. The agency will assist in brand development and provide marketing communications services for the company. Spending was not released.
Trex has placed its $10 million advertising account in review. Carmichael Lynch previously handled the work.
The Portland office of Olive Studio was awarded the interactive duties for Renaissance Homes. The agency will redesign the company's Web site, handle online marketing, email campaigns, SEO and SEM. Total spending was not disclosed.
Scratch has been hired to handle all communication, marketing and advertising activities for Electrolux Major Appliance Canada. Spending was not released.
The Georgia State Lottery has tapped OMD Atlanta to handle media buying and planning following a review.
Expedia.com has placed its $170 million advertising account in review. Deutsch Los Angeles previously handled the account and will not defend.
Gillette has consolidated its overseas work at BBDO, the brand's lead agency in the U.S. The account is valued at $20 million.
GSW Worldwide has been tapped to handle creative duties for flu medicine, Tamiflu.
AKQA has been awarded the digital global brand assignment for Johnnie Walker Scotch whisky. The agency will redesign the brand's Web site and handle online advertising and emerging media services.
Gibson Guitars has placed its $3 million advertising account in review. Carmichael Lynch handles the work.