• mywedding.com - UpRoar
    mywedding.com, an online wedding directory, hired UpRoar as its agency of record. UpRoar's first assignment is creating a new brand/identity for mywedding.com.
  • Sedgwick Rd. - Group Health Cooperative
    Sedgwick Rd. was named lead agency on Group Health's multi-million dollar account consisting of broadcast, print, online and non-traditional components. Select Resources International managed the campaign. The agency bested Cole & Weber United, BPN and incumbent Draft FCB for the win.
  • Maggiano's Little Italy - Firehouse
    Maggiano's Little Italy selected Firehouse as its advertising agency of record. The agency has been awarded all strategic branding and advertising responsibilities.
  • Ogilvy North America - FAGE Dairy Industry
    FAGE Dairy Industry, a dairy brand from Greece, named Ogilvy North America as its U.S. agency of record.
  • Meyer & Wallis - Marsh Supermarkets
    Meyer & Wallis has been named agency of record for Marsh Supermarkets. The agency will handle strategic counsel, account planning, creative and production services and media planning and buying.
  • Clearwire - DDB
    Clearwire named DDB its agency of record following a review. St. John & Partners previously handled the account, estimated at $25 million.
  • BBDO - Diet Pepsi
    Diet Pepsi tapped BBDO with creative duties for the launch of Diet Pepsi Max.
  • John Deere
    John Deere placed its $20 million advertising account in review. The agency parted ways with its previous agency, DraftFCB.
  • Binda Group
    Binda Group has placed the global advertising account for Breil watch in review. The account is estimated at $50 million and was previously handled by Leo Burnett.
  • Deutsch - Tesco
    Tesco tapped Deutsch Los Angeles to launch the company's Fresh & Easy Neighborhood Market stores in the U.S.
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