• 21st Century Insurance - DonatWald+Haque
    21st Century Insurance named DonatWald+Haque as its agency of record.
  • Sensis and Sapient Government Services - United States Coast Guard Academy
    Sensis and Sapient Government Services were tapped to handle the United States Coast Guard Academy's national recruitment advertising efforts. The contract, valued at up to $3 million across five years, includes brand strategy, media planning, interactive marketing, social media, sales training and traditional advertising duties.
  • Cramer-Krasselt - Loctite
    Henkel Corporation named Cramer-Krasselt Milwaukee as agency of record for its Loctite brand of professional and consumer adhesives and sealants.
  • Wrigley - Starcom
    Wrigley moved its U.S. media buying account, valued at $200 million, from MediaVest to Starcom.
  • Nestea - Zambezi
    Zambezi was awarded creative chores on Coca-Cola's Nestea brand. Venables Bell & Partners previously handled the account.
  • Chevrolet - Goodby, Silverstein & Partners
    General Motors shifted lead creative duties on its Chevrolet brand from Publicis to Goodby, Silverstein & Partners. In addition, Campbell-Ewald was tapped to handle retail and sponsorship advertising.
  • Orbitz
    Orbitz placed its $40 million media account in review. Mullen's MediaHub handled the account, but recently won media chores for JetBlue, creating a conflict for Orbitz.
  • PHD - Kraft and Cadbury
    PHD was awarded Kraft Foods' consolidated U.K. media planning and buying account for its Kraft and Cadbury brands. The account is valued at $70 million.
  • Uncle Ben's - BBDO
    BBDO was awarded global creative chores for Uncle Ben's. TBWA/Chiat/Day previously handled the account stateside.
  • Gap
    Gap placed its global media planning and buying account, estimated at $350 million, in review. PHD handles media chores in the U.S.
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