Clock Four in San Francisco has been named digital agency of record for International Market Centers, an operator of showroom space for the furnishings, home decor and gift industries.
American International College in Springfield, MA named FORGE Worldwide as lead agency for a rebranding assignment.
Avocados from Mexico, Inc., the newly formed marketing agency dedicated to the Mexican avocado industry, is allocating $36 million to grow the category and increase the Avocados from Mexico brand. The company tapped Arnold Worldwide as its integrated agency of record and Ketchum as PR agency of record. The agency bested Grey and BBDO for the win. Work will launch in July.
Cramer-Krasselt has successfully retained the Porsche business after a lengthy review, remaining creative agency of record for the automaker.
Empower MediaMarketing was named media agency of record for The Gorilla Glue Company.
The American Frozen Food Institute selected IPG’s McCann Erickson, GolinHarris and Casanova Pendrill to develop a national consumer campaign on behalf of the newly formed Frozen Food Roundtable. McCann will lead the advertising and integrated team of sister agencies GolinHarris for public relations and Casanova Pendrill for Hispanic communications.
Late July Organic Snacks tapped Haberman to handle its social marketing and 2013 campaign chores.
Sunrise MarketPlace has chosen Emcee Design as its design agency of record.
Evok Advertising and Design was named agency of record for the Ocala/Marion County Visitors and Convention Bureau. Evok will be responsible for overall advertising and marketing including brand development, strategy and planning, public relations, social media and digital and traditional advertising.
Struck was named digital creative agency for homebuilders, Lennar Corporation. The agency will be responsible for Lennar's national advertising and digital campaigns.