by on Aug 28, 3:15 PM
Priceline.com has placed the creative portion of its $40-50 million advertising account in review. Gotham currently handles the account.
by on Aug 28, 3:15 PM
Colby and Partners has been awarded media planning and buying chores on the Sage Software business. The agency has handled creative duties for the past several years.
by on Aug 28, 3:15 PM
Stowe Mountain Resort has retained Kelliher Samets Volk to develop advertising and collateral materials for the '06 - '07 ski and ride season. Burch & Company and MMB previously handled the account. Billings were not disclosed. New work, including both print and broadcast, will break in September. KSV will also handle media planning and buying duties.
by on Aug 28, 3:15 PM
OLN has added Naked Communications to its roster to aid the network's rebranding efforts. Naked will work with TAXI New York and will serve as a partner in planning both the marketing and communications for Versus, OLN's future name, as well as creative ideation.
by on Aug 28, 3:15 PM
The Wisconsin Department of Tourism has selected Hanson Dodge Creative to oversee the strategic and creative development of its tourism Web site.
by on Aug 28, 3:15 PM
Fox Filmed Entertainment has placed its whopping $1.1 billion global media account in review, a consolidation effort. MindShare and Organic are two of the agencies currently working on the account.
by on Aug 28, 3:15 PM
Paramount Bank has selected pushtwentytwo as its agency of record, responsible for all public relations, marketing and advertising. Spending was not released.
by on Aug 28, 3:15 PM
GatesmanMarmionDrake Advertising has been awarded the Katahdin Cedar Logs Homes account, responsible for research, advertising, direct marketing, public relations and interactive work. The account is valued at $2 million.
by on Aug 28, 3:15 PM
KraftMaid Cabinetry has placed its $4 million advertising account in review. Incumbent Doner will not defend.
by on Aug 28, 3:15 PM
LeapFrog Enterprises, a developer of technology-based educational products, has named TBWA/Chiat/Day, Los Angeles as its ad agency responsible for the LeapFrog learning brand.