• Yahoo - Goodby Silverstein & Partners
    Yahoo added Goodby Silverstein & Partners to its list of roster agencies, becoming lead agency on the company's creative, digital and marketing work.
  • Gotham - Best Western
    Best Western tapped Gotham as its North American agency of record. ISM previously handled the account.
  • Volkswagen - Deutsch Los Angeles
    Volkswagen awarded Deutsch Los Angeles creative and digital chores on its advertising account, besting Goodby, Silverstein & Partners for the win. The account was previously handled by Crispin, Porter + Bogusky.
  • Chrysler
    Chrysler placed its $840 million media account in review. PHD presently handles the account.
  • Carat - Disney Studios
    Carat was awarded Disney Studios' $25 million media account in Australia. Mindshare previously handled the account.
  • Grey New York - Sargento
    Sargento awarded Grey New York creative duties on its $13 million account. Jacobson Rost previously handled the work.
  • Groupe Danone - MPG
    Incumbent MPG is expected to retain U.S. media duties on Groupe Danone's $140 million account. In addition, Mediaedge:cia will handle media chores in the U.K. and OMD will handle work in China.
  • MediaVest - THQ Gaming
    THQ Gaming awarded MediaVest its media planning and buying account, valued at $32 million. Mindshare previously handled the account.
  • Quaker Foods - Juniper Park
    Quaker Foods awarded Juniper Park Toronto creative work on its variety of brands. Work on the combined brands is valued at $110 million. Goodby, Silverstein & Partners previously handled the work.
  • Viagra - Rapp
    Rapp was awarded CRM and online work for Pfizer's Viagra brand.
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