by on Apr 30, 4:30 PM
Crispin Porter & Bogusky was awarded creative chores on Nike's running shoe account as well as Web site work for Nike Plus and Nike ID.
by on Apr 30, 4:30 PM
Weight Watchers awarded McCann Erickson creative chores on its $70 million account. Young & Rubicam previously handled the work.
by on Apr 30, 4:30 PM
GMMB and SS&K were hired by Senator Barack Obama's presidential campaign. GMMB will handle media buying and strategic efforts while SS&K will handle non-traditional media chores.
by on Apr 30, 4:30 PM
Wrigley is looking to consolidate its creative ad account and has placed its $200 million global account in review.
by on Apr 30, 4:30 PM
Mediaedge:cia was awarded the $20 million brand communications planning and buying account by UK clothing retailer Next PLC. The campaign includes print, outdoor, online and potentially broadcast and will launch later this year. MediaVest Manchester previously handled the account.
by on Apr 30, 4:30 PM
Saatchi & Saatchi; Bartle Bogle Hegarty; and Young & Rubicam are in contention for creative duties on two Miller Brewing Company brands: Miller Lite and Miller High Life. The accounts are valued at $175 million.
by on Apr 30, 4:30 PM
Voluntary United Group of Creative Agencies was tapped to create a marketing campaign for the International Olympic Committee. Also competing for $120 million account were Havas Sport, Leo Burnett and incumbent Saatchi & Saatchi.
by on Apr 30, 4:30 PM
A.G. Edwards placed its $19 million advertising account in review. The company parted ways with Carmichael Lynch.
by on Apr 23, 3:00 PM
DZP Marketing Communications was named agency of record for eDiets.
by on Apr 23, 3:00 PM
Kraft has placed brands such as Oscar Mayer, Kraft Singles, Ritz, Triscuit and Grey Poupon in review. JWT previously handled the work, valued at $120 million.