Dentsu Creative replaces TBWA/Chiat/Day, the brand's creative agency partner since 2008.
Primark is expanding in new markets and channels, as it grows its brand across Europe and the U.S.
Headquartered in Denver, Smashburger has 245 corporate and franchise restaurants operating in 34 states.
Emotion will be the guiding principle in all future ads.
The remit is to increase Orangetheory's visibility and positioning in the category.
The assignment includes a new brand name, brand identity and campaign.
The agency is charged with spearheading strategic brand initiatives.
Sacred Bev expands Native American culture through its unique beverages and proprietary herbal combinations.
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