• XM - Lowe
    Lowe New York has been awarded creative duties on XM Satellite Radio's $50 million advertising account. Mullen previously handled the work. Finalists included The Richards Group, Wieden + Kennedy and DDB.
  • Kastner & Partners - Breville
    Kastner & Partners has been named agency of record for Breville, a manufacturer of high-end home appliances. The agency will handle creative, strategic and media duties. The campaign will launch with national print ads in epicurean, shelter and women's lifestyle magazines in November, followed by national cable and alternative outdoor initiatives in 2007. The account is valued at $5 million.
  • 141 Worldwide - NESTEA
    141 Worldwide was named promotional agency of record for NESTEA Chilled, managing the account out of its Chicago office.
  • Heineken USA
    Publicis, Berlin Cameron, Arnold and M&C Saatchi are the four agencies remaining in contention for Heineken USA's $130 million creative ad account.
  • Colby and Partners - Hass Avocado Board
    Colby and Partners has been awarded creative as well as media planning and buying chores for the Hass Avocado Board.
  • Bath & Body Works
    Bath & Body Works has cancelled its review for an ad agency.
  • Progressive - Arnold
    Arnold has been awarded Progressive Insurance's $175 million creative account. The agency bested GSD&M, McKinney and Euro RSCG for the win. Doner previously handled the account and did not defend.
  • Saatchi & Saatchi LA - Surfrider Foundation
    Saatchi & Saatchi LA has been selected as the agency of record for the Surfrider Foundation, a non-profit organization dedicated to protecting and preserving the world's oceans and beaches. The previous agency of record was Crispin Porter + Bogusky.
  • Expedia - Doner
    Doner was awarded the $170 million Expedia.com creative account, besting Mullen and TBWA/Chiat/Day. Deutsch previously handled the account.
  • Smith Brothers Advertising - Pup-Peroni
    The Pet Food Division of Del Monte Foods has awarded Smith Brothers Advertising its estimated $10 million Pup-Peroni Dog Snacks brand assignment.
« Previous EntriesNext Entries »