by on Mar 8, 3:45 PM
1800Hotels.com tapped French/West/Vaughn to handle creative and media chores on its $11 million advertising account.
by on Mar 8, 3:45 PM
Unilever has appointed AKQA to handle its Rexona digital account in Greater China. The agency will provide a full digital service over the next year by creating a series of integrated communication campaigns to help grow the brand. OgilvyOne Shanghai previously handled the account.
by on Mar 8, 3:45 PM
Kirshenbaum Bond Senecal + Partners, Arnold and ML Rogers are the three agencies vying for creative chores on Boiron's $15 million advertising account.
by on Mar 1, 3:00 PM
Arnold; Butler Shine Stern & Partners; Digitas; Fallon; mcgarrybowen; and GSD&M Idea City/The Zimmerman Agency are the five agencies vying for Aflac's creative account, previously handled by The Kaplan Thaler Group.
by on Mar 1, 3:00 PM
The Milwaukee Public Museum, one of the largest natural and human history museums in the U.S., hired Cramer-Krasselt/Milwaukee to rebrand the establishment. The first creative work is expected this fall.
by on Mar 1, 3:00 PM
Electrical retailer Comet tapped Euro RSCG London to handle brand and price advertising in the UK. The agency bested Addiction London, Albion and Quiet Storm for the account, valued at $17.5 million USD.
by on Mar 1, 3:00 PM
The Martin Agency scored creative, media planning and digital chores for Johnson & Johnson's Tylenol and Motrin brands. Deutsch previously handled the work.
by on Mar 1, 3:00 PM
Weight Watchers placed its U.S. media planning and buying account, estimated at $70 million, in review. Incumbent mediaedge:cia will not defend.
by on Mar 1, 3:00 PM
Coda Automotive tapped Goodness Mfg. to handle creative and media chores on its $20 million account.
by on Mar 1, 3:00 PM
Dr Pepper Snapple Group awarded mcgarrybowen creative chores on its A&W, Canada Dry and Sunkist brands. Young & Rubicam previously handled the work.