• IBM - EuroRSCG 4D
    IBM named EuroRSCG 4D its global digital agency.
  • JWT - Rimmel London
    JWT has retained the Coty Inc. Rimmel London account, besting Fallon London and New York-based Laird & Partners for the win. The agency has an 11-year relationship with the brand. JWT and Rimmel will work to take the brand to new target markets and countries, working on campaigns across Europe and the US and creating a series of integrated campaigns to boost brand's profile in Asia and Australasia.
  • PepsiCo
    PepsiCo placed digital duties on its Amp brand in review. In addition, the company shifted creative chores on its Sobe account from Arnell Group to Firstborn.
  • DDB - Flora/Becel
    DDB was awarded creative work on Unilever's Flora/Becel brand in North America and Europe. Bartle Bogle Hegarty previously handled the work.
  • IDB Bank - Barker/DZP
    IDB Bank named Barker/DZP to handle a range of branding and marketing duties.
  • Wrigley
    Tribal DDB, Digitas and Agency.com no longer handle digital duties for Wrigley. Big Spaceship, Firstborn and EVB are competing for future work.
  • Media Works - Van Tuyl Automotive Group
    Van Tuyl Automotive Group tapped Media Works to handle media research, planning and buying for its 75 dealerships throughout the United States. The account is valued at $30 million.
  • A.C. Moore Arts & Crafts - Wirestone
    A.C. Moore Arts & Crafts tapped Wirestone as its digital agency of record. Billings were not disclosed.
  • TBWA/China - Centrum
    TBWA/China was awarded advertising duties on Pfizer's Centrum multivitamin brand. The account is valued at $10 million.
  • Kellogg Co. - Leo Burnett
    Kellogg Co. consolidated creative chores on selected brands in Europe and Latin America from JWT to Leo Burnett.
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