• MARC USA; Pennsylvania Lottery
    MARC USA has retained the Pennsylvania Lottery account.
  • European Wax Center; StrawberryFrog
    European Wax Center named StrawberryFrog as its agency of record.
  • Vorex; Nelson Schmidt
    Vorex, a provider of cost-effective, on-demand enterprise resource planning solutions, selected Nelson Schmidt as its agency of record to create and execute a marketing communications plan for Vorex’s new Professional Services Automation suite targeting the small business market.
  • Organic Valley; Solve
    Organic Valley hired Minneapolis-based agency Solve to broaden and expand its consumer base.
  • Hillshire Farm; Butler, Shine, Stern & Partners
    Hillshire Farm, a brand owned by the Sara Lee Corporation, hired Butler, Shine, Stern & Partners as agency of record for its full portfolio of smoked sausage and lunchmeat products.
  • Zicam; Grok
    Zicam has selected Grok as its U.S. advertising agency. The firm will be responsible for the development of creative campaigns across all platforms for the brand.
  • Bayer Advanced; AMP Agency
    Bayer Advanced selected AMP Agency to develop the DuraZone Weed and Grass Killer Own Your Zone event tour.
  • ArnoldNYC; Optiwind
    ArnoldNYC was named global agency of record for Optiwind, a wind turbine technology company that allows businesses and schools to generate all or most of their power onsite. The assignment includes branding, multi-platform digital, trade shows, content development, website design and multimedia that will be adapted for a wide variety of audiences, cultures and languages.
  • Mediterranean Snacks; The S3 Agency
    Mediterranean Snacks, maker of Baked Lentil Chips, HummuZ crispz and Veggie Medley Chips and Straws named The S3 Agency as its public relations agency of record.
  • Bender/Helper Impact; Square Enix
    Bender/Helper Impact was named U.S. media agency of record for Square Enix, Inc., publisher of SQUARE ENIX interactive entertainment products in the Americas.
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