Havas Worldwide Duesseldorf and Havas Media Frankfurt (MPG) were awarded the European Central Bank in Frankfurt account.

Revel United was named creative agency of record for Marble Slab Creameryand MaggieMoo’s Ice Cream & Treatery.

Doe-Anderson has been tasked with creating a global loyalty program for Jim Beam Bourbon. In addition, the agency was tapped as agency of record for BDI.

AKQA was named as Anheuser Busch's first digital agency of record. In this role, AKQA will work with the Budweiser, Bud Light and Stella Artois brands.

Without a review, Pringles named Starcom USA as its media agency of record in the United States. The account is estimated at $35 million. The appointment builds on the strategic partnership Starcom USA has developed with Kellogg’s as the marketer’s media agency of record.