by Steve McClellan on Jan 3, 11:30 AM
Initiative has retained the Reckitt Benckiser media assignment in India after a review, the agency has confirmed. The packaged goods giant spends an estimated annual $125 million on ads in the country. The Interpublic media shop has held the account since 2013.
by Steve McClellan on Jan 2, 1:31 PM
IPG Mediabrands has confirmed that its media agency UM has been awarded media AOR duties for food processing giant Del Monte in the Philippines. The award came after a formal review. Other contenders were not immediately identified.
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