by on Jun 23, 12:00 AM
Red Robot has been selected to provide website design, tagline/logo development, email marketing, strategic consulting, and media buying services for The Rick Smith Golf Institute (RSGI).
by on Jun 23, 12:00 AM
New York agency DiMassimo Brand Advertising will launch a new ad campaign this summer for Comcast.
by on Jun 23, 12:00 AM
DDB Worldwide has won pan-European creative chores for Dell Computer, with an estimated budget of $70-90 million. DDB's London office will handle the assignment.
by on Jun 23, 12:00 AM
Priceline.com has awarded MediaVest media planning duties on their $15 million dollar account. The planning will be directed from MediaVest's New York office.
by on Jun 23, 12:00 AM
U.S. luggage manufacturer Tumi has awarded its global creative advertising account to Saatchi & Saatchi. Saatchi's New York office will handle the assignment.
by on Jun 23, 12:00 AM
Range Online Media has added CompUSA to its client base. Campaign work will focus on search engine marketing and the development and execution of a shopping portal through Yahoo!.
by on Jun 16, 12:00 AM
Four agencies are in the final round for Subway's $220 million dollar creative account. They are Deutsch, New York, Goodby Silverstein & Partners in San Francisco, Fallon, Minneapolis, and Wieden + Kennedy in Portland, Ore. Incumbent Euro RSCG MVBMS Partners withdrew from the competition last week.
by on Jun 16, 12:00 AM
Alcott Routon has expanded its direct marketing work for M&I Bank. The company will develop a direct marketing campaign to promote M&I Bank's deposit and loan acquisition programs. The campaign will also include web-based services and will coincide with M&I's upcoming print and television advertising.
by on Jun 16, 12:00 AM
A team of Interpublic Group Companies has been awarded the $9 million dollar marketing account from The National Federation of Coffee Growers. They include: Sawyer Miller, Weber Shandwick, KRC Research and FutureBrand (all NY), Rogers & Cowan in Los Angeles and Powell Tate in Washington.
by on Jun 16, 12:00 AM
General Motors Corp. has opened a review to consolidate media planning and buying for its Saab, Daewoo and Vauxhall brands in the U.K. Initiative Media and Universal McCann are the incumbents.