by on Aug 1, 3:26 PM
Bank of America's estimated $600 million account may be in jeopardy at holding company Interpublic. The financial services marketer is in talks with Omnicom and WPP Group about servicing its account. Interpublic's Initiative Media unit handles media planning and buying.
by on Aug 1, 3:21 PM
The Wm. Wrigley Jr. Co. has placed both the Life Savers and Creme Savers accounts in review. Foote Cone & Belding, New York previously handled the work.
by on Aug 1, 3:19 PM
Verizon Wireless has selected Latinvox New York as its agency of record for the company's Hispanic marketing initiatives across the Northeast. Latinvox will provide Verizon Wireless with integrated marketing support including advertising, promotions, direct marketing, public relations and media planning and buying. Spending was not released.
by on Aug 1, 3:11 PM
Excedrin's got an advertising account this big, and moved the work over to Saatchi & Saatchi.
by on Aug 1, 3:08 PM
Crispin Porter & Bogusky has resigned the Gateway advertising account, estimated at $40 million.
by on Aug 1, 3:06 PM
Kelliher Samets Volk has been retained by the Student Conservation Association (SCA), Charlestown, N.H., to provide brand strategy services. The account, most recently handled by Amalgamated, New York, was won without a review. Billings were not disclosed.
by on Aug 1, 3:02 PM
MSN has moved its online media buying duties from Avenue A/Razorfish to Universal McCann.
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