• Altoids - Publicis & Hal Riney
    Altoids has awarded creative chores on its estimated $15 million account to Publicis & Hal Riney. Leo Burnett previously handled the work.
  • Celebrity Cruises - Element 79
    Element 79 has been tapped to handle the estimated $15 million Celebrity Cruises ad account.
  • First Look Studios - Special Ops Media
    First Look Studios has named Special Ops Media its interactive agency of record. The agency will manage creative services, online publicity and online media planning and buying.
  • Lenox Financial Mortgage - RPA
    Lenox Financial Mortgage has named RPA as agency of record to handle media planning and buying. RPA won the business without a review following initial local market radio planning and buying work completed during the summer and fall. The account is valued at $8-10 million.
  • JWT - Sunglass Hut
    JWT has been awarded Luxottica Retail's $3 million Sunglass Hut account.
  • Fallon - Volkswagen Group Japan
    Volkswagen Group Japan has awarded Fallon Tokyo creative duties for all above-the-line advertising across all VW brands in Japan. The decision was made following a competition between VGJ roster agencies Fallon, Hakuhodo and DDB.
  • Audi of America - Venables, Bell & Partners
    Venables, Bell & Partners has picked up creative and media planning duties on the estimated $100 million Audi of America account.
  • Wal-Mart - MediaVest
    MediaVest has rejoined the review for Wal-Mart's $580 million creative and media work.
  • Greyhound Lines
    Greyhound Lines has placed its $12 million advertising account in review. The Richards Group previously handled the work and will not defend.
  • Heineken
    Berlin Cameron United and Wieden + Kennedy are the finalists remaining in the review for creative duties on Heineken USA's Heineken and Heineken Premium Light brands. MediaVest USA will continue to handle media planning and buying for the Heineken USA brands, and this work is not part of the review.
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