• Miller Brewing Co.
    Y&R Chicago, Mother, Saatchi & Saatchi and two unnamed agencies are pitching the Miller Lite and High Life advertising accounts, estimated at $150 million. Crispin Porter + Bogusky previously handled the account.
  • La-Z-Boy - RPA
    RPA was awarded all strategic planning, creative, media planning and buying, direct response media and interactive duties for La-Z-Boy and the La-Z-Boy Furniture Gallery Network. The account, valued at $35 million, was previously handled by Doner.
  • United Airlines - Barrie D'Rozario Murphy
    United Airlines moved creative chores on its $100 million account from Fallon to newly launched agency Barrie D'Rozario Murphy. Two agency founders worked on the UA account at Fallon.
  • TargetCast tcm - Ruby Tuesday
    TargetCast tcm was selected to handle U.S. media strategy and planning for Ruby Tuesday. The account is estimated at $50 million.
  • Citi - Publicis USA
    Publicis USA was tapped to create an upcoming branding campaign for Citi. Fallon remains Citi's agency of record.
  • Cutwater - Jeep
    Jeep awarded creative duties to Cutwater, a newly launched agency. The agency bested Element 79, Martin/Williams, BBDO and Downtown Partners for the win.
  • TM Advertising - Motel 6
    TM Advertising was tapped by Motel 6 to handle the brand's online advertising duties. The agency was hired following a three-month creative and strategic review. TM will be responsible for Web site design, online advertising and online HTML newsletter communication. A redesigned Web site will launch this spring.
  • FUSE Communication - Bentley Motors
    FUSE Communication was named marketing communications agency of record for Bentley Motors.
  • Curtain Factory Outlet - Strategis
    Curtain Factory Outlet named Strategis as its agency of record. The account, previously handled on a project basis by local firms, was awarded following a number of projects completed by Strategis. Spending was not released. The agency will handle online and offline marketing, print and outdoor advertising and corporate identity. New work will break this month.
  • Carat - Philips
    Philips awarded incumbent Carat its $600 million global media account. The agency bested Mediaedge:cia for the win.
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