by on Sep 10, 3:32 PM
The Bahamas Ministry of Tourism placed creative chores for its $12 million account in review. Fallon previously handled the work.
by on Sep 10, 3:32 PM
Starz Entertainment Group placed creative duties on its $10 million account in review.
by on Sep 10, 3:32 PM
Samsung placed its global media account, estimated at $500 million, in review.
by on Sep 10, 3:32 PM
Deutsch Los Angeles, Publicis West, RPA, Venables, Bell & Partners and incumbent TBWAChiatDay are the five finalists vying for creative duties on the $150 million Sony PlayStation account.
by on Sep 10, 3:32 PM
Kastner & Partners was named advertising agency of record for dealnews.com, a deal-publishing Web site. The agency's first campaign combines online advertising with guerilla marketing and selective outdoor concepts. The first part of the multi-million dollar campaign will launch during the Christmas season.
by on Sep 10, 3:32 PM
Moroch Partners won the McDonald's Rochester, N.Y. Co-op advertising duties, a market that previously worked with Arnold Worldwide for 30 years. The addition of the Rochester market brings the number of U.S. McDonald's markets handled by Moroch Partners to 53. The agency will handle strategic planning, development and execution, along with media planning and buying.
by on Sep 10, 3:32 PM
Erwin-Penland has been awarded creative, media, interactive, direct marketing, promotions and PR duties for the billion-dollar South Carolina resort developments Seabrook Island and Poplar Grove.
by on Sep 10, 3:32 PM
Lapiz was awarded creative duties on Allstate's $35 million Hispanic account and Tapestry picked up media duties. La Agencia de Orci y Asociados previously handled the account.
by on Sep 4, 4:00 PM
Hill Holliday was named agency of record for Chili's Grill & Bar. The agency will handle television, print, radio and interactive work, along with media planning and buying responsibilities. The account is valued at $110 million.
by on Sep 4, 4:00 PM
AT&T is looking to consolidate media planning and buying for its landline and wireless services under one agency. The account is valued at $2.3 billion. GSD&M, Mediaedge:cia, OMD and Digitas are the incumbents.