• Compass Point Media - Chipotle Mexican Grill
    Compass Point Media was named media agency of record for Chipotle Mexican Grill. The assignment will include media planning and buying for all advertising media in support of Chipotle's 900 restaurants nationwide. Butler, Shine, Stern and Partners previously handled the media account and continues to handle creative work for Chipotle.
  • McCann Erickson - Holiday Inn and Holiday Inn Express
    McCann Erickson was awarded global creative work for Holiday Inn and Holiday Inn Express.
  • Aflac
    Aflac placed its $70 million advertising account in review. Incumbent The Kaplan Thaler Group will not defend.
  • mcgarrybowen - Kraft Lunchables and Maxwell House
    Mcgarrybowen added two Kraft Foods brand to its client list, Lunchables and Maxwell House. Draftfcb Chicago previously handled the Lunchables account and Ogilvy & Mather previously handled Maxwell House.
  • Baskin-Robbins
    Kirshenbaum Bond Senecal + Partners; Ogilvy & Mather; Merkley + Partners; and 22Squared are the four agencies vying for creative chores on Baskin-Robbins' $14 million advertising account.
  • Merkley + Partners - Mitchell's Fish Market
    Mitchell's Fish Market awarded Merkley + Partners creative chores on its advertising account.
  • Arnold - Panasonic
    Arnold was awarded Panasonic's consumer electronics account, estimated at $25 million. Kirshenbaum Bond Senecal + Partners and Media Kitchen previously handled the account.
  • Zimmerman - Captain D's
    Captain D's restaurant tapped Zimmerman to handle creative chores on its $15 million advertising account.
  • Pereira & O'Dell - Women's Professional Soccer
    Pereira & O'Dell has added Women's Professional Soccer to its roster of clients.
  • Mercury Media - eDiets.com
    Mercury Media was named agency of record for eDiets.com. The agency is responsible for all aspects of direct response television advertising media buying for the company, including strategic planning, media buying, results tracking and optimization.
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