Brooklyn-based branding and content creation agency The Baiocco and Maldari Connection (BAM) has been selected to lead ZTE’s advertising campaign for the Axon 7 smartphone in the U.S. The agency is charged with the creation of an integrated advertising campaign that spans online video, cinema, OOH, banners, custom digital, print, in-store, radio, and collateral. The selection followed a competitive pitch. Andrew Elliott, vice president of strategic marketing at ZTE USA, stated, “We felt BAM excelled in a unique way compared to other agencies, and feel their creative abilities and thoughtful considerations across media are an asset.”  Other BAM clients include VF, Valeant, …