Cablevision Systems has hired Gardner Nelson & Partners to create both print and broadcast advertising promoting the company's video services and the continued evolution of its iO: Interactive Optimum digital cable television service. The agency was chosen in closed review. Spending was not disclosed.

After a two-year hiatus, Deutsch, Los Angeles, has won back digital duties for Mitsubishi. 10th Degree previously handled the account, estimated at $6 million.

UNreal Marketing Solutions has added four new clients to the mix. HomeClick.com, LPI Media, publisher of Out and The Advocate magazine, SONA International and The Pros have all signed on for Search Engine Marketing services.

DISH Network has begun a review for a branding agency. Industry sources estimate that EchoStar, DISH Network's parent company, spent more than $87 million in ad spending in 2003.

EMG (Ethnic Marketing Group Inc.) has been selected by Ace Hardware Corp. as its Hispanic marketing agency of record. The agency will develop regional and national marketing programs as well as design and execute integrated advertising and marketing strategies targeting the U.S. Hispanic market.

Allstate Insurance has signed OgilvyOne Chicago as its direct marketing agency following a review. The agency will be responsible for database marketing initiatives, including direct mail, segmentation, analytics, and creative to support Allstate growth initiatives. Spending was undisclosed.

Nestle's $1.5 billion global media account is in review. Universal McCann handles the U.S. account.

StarLink Worldwide has been named media agency of record for Chuck E. Cheese's. The assignment, previously handled by Initiative, Los Angeles, includes media strategy and investment activities both national and local in scope. The business also includes Hispanic market media services, to be handled by StarLink's specialty division StarLink y Más. Spending was not disclosed.

Old Navy has narrowed its review to three agencies: RSCG MVBMS, New York; J. Walter Thompson, New York; and Deutsch, Los Angeles. Berlin Cameron/Red Cell, New York, and Arnold, Boston were cut from the review.

The Richards Group of Dallas has been awarded Red Lobster's ad account. The agency competed against Grey Worldwide, New York and Euro RSCG Tatham Partners, Chicago.