by on Oct 17, 12:49 PM
Luxottica Retail has placed its $90 million media account in review. OMD currently handles the work. Competing for the account are: PHD, MindShare, Initiative Media, Media Planning Group, Universal McCann, and Starcom Worldwide.
by on Oct 17, 12:38 PM
Avenue A | Razorfish Search has picked up four new clients - AAA, PhotoWorks, Scientific American and The SCOOTER Store. Avenue A | Razorfish Search will manage their paid search programs.
by on Oct 17, 12:36 PM
Morgan Stanley has awarded its global advertising account to Ogilvy & Mather Worldwide. The account is valued at $70 million.
by on Oct 17, 12:33 PM
Bartle Bogle Hegarty cleaned up last week, scoring two major accounts. The agency was also selected to handle global work for Unilever. The account is estimated at $280 million. The agency will handle brands including, Wisk, Sunlight, Omo, Persil and Skip. Lowe will keep creative duties for the Omo brand.
by on Oct 17, 12:24 PM
ExxonMobil has placed its corporate advertising account, valued between $30 and $40 million, in review. TM Advertising currently handles the account.
by on Oct 17, 12:12 PM
Rapp Collins Worldwide has been named agency of record for Brinker International's brands, which include Romano's Macaroni Grill, On The Border Mexican Grill & Cantina and Maggiano's Little Italy restaurant chains. New campaigns will launch in early 2006. Spending was not disclosed. The agency will handle media planning and buying, along with creative and production duties.
by on Oct 17, 12:00 PM
Kellogg has placed its estimated $400 million media account in review. The account is currently handled by Starcom USA.
by on Oct 17, 11:57 AM
The U.S. Army has eliminated two agencies competing for its estimated $1 billion account. Grey Worldwide and Y&R were booted. Still in contention are: BBDO, Atlanta; Leo Burnett USA, Chicago; and Ogilvy & Mather and McCann Erickson, both New York.
by on Oct 17, 11:44 AM
WONGDOODY has been named agency of record for Full Tilt Poker, an online poker Web site. Work includes national television, print and online ads as well as online promotions. Spending was not released.
by on Oct 17, 11:34 AM
Samuels & Associates, Boston, a development, leasing and management firm, has named Rattle Advertising as its first agency of record. The account was won after a review of local agencies and billings are in the low-seven figures. Rattle will create a campaign consisting of print, outdoor, direct response and online components.