• Hotwire.com - Donat/Wald
    Online travel site Hotwire.com has named Donat/Wald as its advertising agency of record. Spending was not released.
  • Horizon Media - Harrah's
    Harrah's has awarded Horizon Media its estimated $150 million media buying account.
  • Camelot Communications - Mission Foods and Guerrero Foods
    Camelot Communications has been awarded media planning and buying accounts for two Gruma Corporation brands -- Mission Foods and Guerrero Foods. The agency will handle strategic development and communications planning for both accounts. Spending was not released.
  • Meyer & Wallis - Sinclair Television Company
    Meyer & Wallis has added Sinclair Television Company, doing business as WMSN-TV (FOX 47) to its media planning client roster. The agency will be responsible for media planning, negotiation, placement and auditing responsibilities for the station. Spending was not released.
  • Goodyear - McCann Erickson
    The Goodyear Tire & Rubber Co. has named McCann Erickson as its United States creative agency. The account is estimated at $40 million. McCann Erickson bested Saatchi & Saatchi for the win.
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