by on Jan 21, 3:15 PM
Mullen was awarded online and offline creative and direct marketing duties on the $2 million Hollywood Tans account.
by on Jan 21, 3:15 PM
McCann Erickson, Shanghai was awarded Cadillac's creative account in China, without a review. Leo Burnett, Shanghai previously handled the account.
by on Jan 21, 3:15 PM
Horizon Media was awarded the media business to support the new MGM Grand at Foxwoods, opening this spring. The budget is estimated at $25 million. The agency will continue media services for Foxwoods, which has been a client since 1998.
by on Jan 21, 3:15 PM
GSD&M's Idea City was awarded creative work for AT&T's 411 Services and 1-800-YellowPages. Work was previously handled in-house.
by on Jan 21, 3:15 PM
McCann Erickson's London office was tapped to handle Sony Ericsson's global advertising and communications work. Saatchi & Saatchi previously handled the work, valued at $160 million.
by on Jan 21, 3:15 PM
Estee Lauder placed its $400 million global media account in review. Maxus, OMD and MPG are participating in the review.
by on Jan 21, 3:15 PM
Cramer-Krasselt was awarded digital chores for Levitra, an erectile-dysfunction drug.
by on Jan 21, 3:15 PM
Johnson & Johnson selected Vidal Partnership and La Comunidad to handle its Hispanic account, valued at $70 million.
by on Jan 14, 3:30 PM
Initiative was awarded media duties on the $735 million Hyundai Motor America's Hyundai and Kia accounts, besting incumbent Carat and Havas Media for the win.
by on Jan 14, 3:30 PM
OMD picked up additional media chores overseas for Visa, while successfully retaining U.S., Asia-Pacific, Chinese and Indian media duties. OMD and Mediaedge:cia are the finalists competing for Visa's European media chores.