• Boost Mobile - iNSPIRE!
    iNSPIRE! has been named the national Hispanic agency of record for Boost Mobile. The agency will provide strategic planning as well as media planning and buying.
  • ALPO - Fallon
    Fallon has been named agency of record for Purina's ALPO brand of dog food. The agency will handle creative and strategic planning responsibilities for the brand. Creative breaks in the upcoming weeks.
  • McCann Erickson - Aldi
    McCann Erickson was tapped as lead agency for grocery store chain, Aldi.
  • CBS Films - MPG
    MPG was awarded media planning and buying duties on the $100 million CBS Films account.
  • Hess Corporation - Organic
    Organic was named a digital agency for Hess Corporation.
  • GJP Advertising - Carlsberg Canada
    Carlsberg Canada tapped GJP Advertising as its agency of record. New work will launch in the spring.
  • Denver Center Theatre Company - Cactus
    Denver Center Theatre Company hired Cactus as its agency of record.
  • Cliff Freeman & Partners - Saudi Arabian Airlines
    Cliff Freeman & Partners was named agency of record in the U.S. for Saudi Arabian Airlines, the national airline of Saudi Arabia. The agency will be responsible for all creative, interactive and media executions.
  • TuitionBids.com - TDA Advertising & Design
    TuitionBids.com named TDA Advertising & Design as its first advertising agency of record. The agency will handle corporate design, online and cable television advertising and sponsorship marketing, with first work launching this summer. The account is valued at $1 million.
  • MMG Worldwide - The Barbados Tourism Authority
    Following a four-month review, MMG Worldwide was awarded a three-year advertising agency of record contract with The Barbados Tourism Authority. The campaign, launching in the spring, will include print, broadcast and online marketing and promotion to raise awareness of the Barbados brand and increase travel to the country. The account is valued at $8 million. ISM previously handled the account.
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