by on Mar 9, 3:15 PM
Buell Motorcycle Company named Crispin Porter + Bogusky as its advertising agency of record. The account was previously handled by Laughlin Constable.
by on Mar 9, 3:15 PM
Lee Jeans tapped OLSON Minneapolis as its interactive agency of record. The agency will launch www.lee.com in April.
by on Mar 9, 3:15 PM
Arthritis medicine Humira placed its $70 million advertising account in review. Harrison & Star presently handles the account.
by on Mar 9, 3:15 PM
Levelwing Media has been retained by the Conservatives for Patients' Rights to handle media execution and delivery on its multi-million dollar effort aimed at health care reform. Spending is estimated at $5 million - $20 million.
by on Mar 9, 3:15 PM
LevLane was awarded media and promotion duties for the Lake Champlain KFC Advertising Co-op in Burlington, VT. The Lake Champlain Co-op includes ten locations in western Vermont and northeastern New York State. The account budget is less than $1 million. The agency already manages five other KFC regional co-op accounts in Massachusetts, New York, Pennsylvania and Florida.
by on Mar 2, 3:00 PM
The Minnesota Vikings named BBDO Minneapolis as its first brand agency of record. New work will launch in the spring.
by on Mar 2, 3:00 PM
CDW placed its $84 million advertising account in review. JWT currently handles the work.
by on Mar 2, 3:00 PM
PNC Bank placed its creative and media accounts, estimated at $100 million, in review.
by on Mar 2, 3:00 PM
Activision Blizzard placed its $200 million global media account in review.
by on Mar 2, 3:00 PM
Mullen won the integrated marketing account for the American Diabetes Association, following a review. The agency was awarded a three-year contract to develop a new branding campaign to raise awareness and understanding of the seriousness of diabetes.