by on Apr 6, 3:15 PM
Newell Rubbermaid named Draftfcb Chicago its U.S. agency of record for its Sharpie, EXPO and Prismacolor brands. The agency's initial campaign will include print, TV, retail and digital work.
by on Apr 6, 3:15 PM
Colorado AIDS Project selected Denver-based Cactus to develop a statewide HIV/AIDS awareness campaign.
by on Apr 6, 3:15 PM
Expedia placed the creative portion of its $60 million advertising account in review. Incumbent Doner will not defend.
by on Apr 6, 3:15 PM
BBDO and Wieden + Kennedy are the two agencies left competing for Delta Air Lines' $20 million advertising account.
by on Apr 6, 3:15 PM
The U.S. Tennis Association awarded The Martin Agency creative chores on its $8 million advertising account. Arnold previously handled the work.
by on Apr 6, 3:15 PM
Wisk, a Sun Products brand, awarded its $20 million advertising account to Lowe New York. The agency currently works on Sun Products' Snuggle brand. Lowe New York's first work will be a TV campaign.
by on Apr 6, 3:15 PM
DDB, Doner, Deutsch Los Angeles, Hanson Dodge Creative and incumbent Dailey & Associates are the five agencies vying for Honda Motor Co.'s motorcycle account.
by on Apr 6, 3:15 PM
Microsoft awarded JWT creative duties for a new, unnamed, search product.
by on Apr 6, 3:15 PM
Sapient Interactive was named interactive agency of record for KeyCorp.
by on Apr 6, 3:15 PM
Pinnacle Foods Group named Draftfcb New York its agency of record for three of its brands: Hungry-Man Entrées, Mrs. Paul's Seafood and Van de Kamp Seafood. Additionally, Merkley + Partners won the Vlasic Pickles account and will continue to hold advertising responsibilities for Mrs. Butterworth's Syrup, Log Cabin Syrup, Duncan Hines Baking Mixes and Frozen Brownies and Aunt Jemima Frozen Pancakes. Hal Riney formerly handled creative for Hungry-Man, Mrs. Paul's, Van de Kamp and Vlasic.