• Mattress Firm - FKM
    FKM picked up advertising duties on Mattress Firm's $7 million ad account. Zimmerman advertising previously handled the account.
  • Match.com
    Campbell-Ewald, Wieden + Kennedy and Mullen are the three agencies vying for creative chores on Match.com's $75 million advertising account. Hanft Raboy and Partners presently handles the account.
  • Westminster Savings Credit Union - TAXI Vancouver
    Westminster Savings Credit Union selected TAXI Vancouver to handle its strategic brand planning, design and advertising communications throughout Lower Mainland BC.
  • Crown Imports - Upshot
    Crown Imports hired Upshot as its retail promotional agency. Upshot will support the entire Crown portfolio, which includes Corona Extra and Modelo Especial.
  • HTC - Deutsch Los Angeles
    HTC, a global designer and manufacturer of mobile phones, tapped Deutsch LA as its North American agency of record, responsible for creative, media planning and buying and digital marketing.
  • BevMo!
    Goodby, Silverstein & Partners; Ground Zero and Motta/Morris are the three agencies vying for retailer BevMo!'s $10 million advertising account.
  • Ground Zero - New York State Department of Health Tobacco Control Program
    Los Angeles-based Ground Zero was awarded creative and media planning duties on the New York State Department of Health Tobacco Control Program's $35 million account. The agency scored a five-year contract.
  • San Francisco Convention and Visitors Bureau - Eleven
    The San Francisco Convention and Visitors Bureau named Eleven as its agency of record. Eleven's first assignment is to support the King Tut exhibit currently on display at the de Young Museum in Golden Gate Park.
  • Hitachi America - Gotham
    Hitachi America shifted creative chores on its $20 million advertising account from McCann Erickson San Francisco to Gotham New York. In addition, media work shifted from the San Francisco office of Initiative to the agency's New York office.
  • Sun Life Financial - The Martin Agency
    The Martin Agency was tapped by Sun Life Financial to create a national marketing campaign.
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