by on Oct 4, 4:00 PM
Carat was awarded Diageo's U.S. media account, estimated at $130 million. MediaCom previously handled the work.
by on Oct 4, 4:00 PM
Diageo placed global creative chores on its Captain Morgan and Tanqueray brands in review.
by on Oct 4, 4:00 PM
MEC Philippines was tapped to handle Pfizer's online and offline media planning and buying. The assignment includes Centrum, Stresstabs, Clusivol, Robitussin, Advil, Dimetapp, Caltrate, Loviscol, Fibrosine and Chapstick brands.
by on Oct 4, 4:00 PM
Grey was awarded global advertising duties on two GlaxoSmithKline brands: Panadol and Bausch & Lomb. Total billings are estimated at $150 million.
by on Oct 4, 4:00 PM
Northrop Grumman tapped mcgarrybowen to handle creative and media chores on its $30 million advertising account. McCann Erickson Los Angeles previously handled the work.
by on Oct 4, 4:00 PM
EmblemHealth launched a $15 million review of its branding and direct response advertising work. AAR Partners is handling the search. EmblemHealth has invited its incumbent agencies to participate in the review. Boston-based Hill Holliday has been working on the brand since 2006 and Seattle-based Hacker Group has handled direct response chores since 2001. A decision is expected by the end of the year.
by on Oct 4, 4:00 PM
Communispace hired Mechanica as its agency of record to develop and launch its new Web site. Billings were not disclosed.
by on Oct 4, 4:00 PM
Leo Burnett, Razorfish and Zenith Media were awarded branding, digital work and traditional media chores, respectively, on Travelocity's $70 million advertising account.
To read more articles use the ARCHIVE function on this page.