72andSunny and BBDO Worldwide have been tapped to handle global creative work for Research In Motion's BlackBerry brand. 72andSunny, which has already been working with RIM on select projects over the past year, will take responsibility for North America, partnering with AMV BBDO in London as the lead on all other regions and international markets, which will be serviced by BBDO network agencies. The account is estimated at $200 million.

After a five-month review, the Georgia Department of Economic Development named Engauge its advertising agency of record for a five-year multimillion dollar advertising contract. Engauge will handle advertising, sponsorship and brand activation, positioning/strategy, media planning/buying, creative development and grant/co-op management.

Factory Design Labs has been named digital agency of record for Callaway Golf. The agency will handle digital advertising strategy, creative, production and CRM activities. Factory Design Labs will work alongside Eleven, Callaway Golf's lead agency of record.

Cohn & Wolfe has been named pro-bono communications agency of record for Project Kaisei, a project of Ocean Voyages Institute dedicated to researching and finding solutions to the "Plastic Vortex." The agency will handle PR and social media chores.

eHarmony tapped OMD as its media agency of record. Ocean Media previously handled the account, estimated at $90 million.

The Costa Rican Tourism Board hired 22squared to promote Costa Rica's sustainable tourism practices to the global market.

EZ Lube selected The Phelps Group to handle its advertising, promotions, social and media relations. The agency is providing brand positioning, messaging, media planning and buying, PR and social media duties.

Free home phone service provider, Ooma selected Heat, San Francisco, as its advertising agency of record. A $2 million budget will go to TV, digital, and electronics retail trade print.

Toshiba tapped the Los Angeles office of KSL Media to handle its US media account.

PetCo named Initiative as media agency of record on its $12 million account. Carat previously handled the work.