Motorola named Ogilvy & Mather as its lead creative agency.

Medco Health Solutions, looking to consolidate its $20 million direct marketing, interactive and public relations accounts at one agency, selected five agencies to compete for the work: Rapp Collins Worldwide, Wunderman, Glow Worm, DiMassimoGoldstein and Mullen.

National Geographic Cinema Ventures selected Rattle to help launch its film, "Sea Monsters 3D: A Prehistoric Adventure." Billings were not disclosed.

PepsiCo tapped BBDO India as creative agency for its 7UP brand.

Grandparents.com selected a trio of agencies to develop its brand advertising campaign and help build its audience. TAXI New York will lead a team that includes MediaContacts and Lockard & Wechsler Direct. Media spending is undisclosed.

LifeOptions, a life settlement brokerage firm, named Happy Dog Advertising as its agency of record. Happy Dog will create print and direct response material as well as trade show support for the company.

Zimmerman Advertising was awarded the $25 million Smart for Life weight loss program account.

Cablevision Systems tapped TBWA/Chiat/Day to provide marketing and advertising support for expected 2008 launches of TV and online commerce, as well as network ad storage. The account is valued at $20 million.

The Toro Company selected Falls Agency and Haworth Marketing & Media to develop customized retail advertising plans targeting consumer and commercial audiences.

Terminix awarded creative duties on its $20 million advertising account to Publicis. The agency bested GSD&M's Idea City for the win.