PepsiCo tapped BBDO India as creative agency for its 7UP brand.

National Geographic Cinema Ventures selected Rattle to help launch its film, "Sea Monsters 3D: A Prehistoric Adventure." Billings were not disclosed.

Medco Health Solutions, looking to consolidate its $20 million direct marketing, interactive and public relations accounts at one agency, selected five agencies to compete for the work: Rapp Collins Worldwide, Wunderman, Glow Worm, DiMassimoGoldstein and Mullen.

Motorola named Ogilvy & Mather as its lead creative agency.

Ponderosa/Bonanza Steakhouses placed their $8 million advertising account in review.

Carat resigned Motorola's $35 million U.S. media account. The agency handled online and offline planning, outdoor and search chores.

Zig has retained advertising duties for Lithia Motors Inc. Work includes strategy, creative and interactive components.

MediaCom was awarded global media planning and buying chores on the Eos Airlines account.

Carrafiello Diehl & Associates was named the agency of record for Sunny Delight Beverages, Cincinnati. The assignment includes general market and kids advertising responsibilities for SunnyD. The agency will handle branding and advertising for other brands, including FruitSimple, a 100% juice, all natural fruit smoothie.

Cadbury Schweppes Americas Beverages placed its $150 million U.S. media work in review. Incumbent Mediaedge:cia has been invited to participate in the review.