Universal McCann was awarded Chrysler's media account, previously handled by PHD.

Orbitz is holding a closed review for creative chores on its advertising account.

VML was named digital agency of record for The Hershey Company, charged with developing global digital strategy, digital marketing campaigns, providing digital creative and implementing online programs. VML will work with Hershey's agencies including Arnold Worldwide and OMD. Digital work will be developed for The Hershey Company's corporate online presence, as well as individual Hershey brands, such as Hershey's, Hershey's Kisses, Reese's, Twizzlers, York and others.

Anomaly was awarded creative chores on Sony Electronics' $100 million pan-European advertising account. Fallon previously handled the account.

The American Law Institute-American Bar Association named LevLane as its advertising agency of record. Star Group previously handled the account. LevLane was also named the company's first-ever public relations agency of record, responsible for law and business media advertising and PR, social media and brand reputation management. LevLane's initial assignment, breaking in January, will be the launch of Via, an online continuing education product for the legal profession.

Mullen's North Carolina office was named agency of record for the US and Canada markets for Krispy Kreme Doughnuts. The agency will develop marketing communications strategy, creative and media planning and buying. New creative is expected to launch in the first quarter of 2010.

The Martin Agency was awarded creative duties on Pizza Hut's $275 million advertising account. BBDO previously handled the account.

Qualis Health named Genuine Interactive as its first interactive agency of record. The agency's first task is to redesign the Qualis Health Web site.

Fallon was tapped to handle Chrysler's creative duties, previously handled by BBDO.

Mindshare was named U.S. media agency of record for The Sun Products Corporation, provider of brands including all and Wisk detergents and Snuggle fabric softener. The assignment includes strategic media planning and investment responsibilities for both traditional and digital media for Sun Product's brand portfolio. Media services for Sun Products were previously handled by Mindshare on an interim basis following the company's acquisition of Unilever's North American fabric care business -- a Mindshare client -- in 2008. The assignment will be handled out of Mindshare's New York office. Creative for Sun Products brands provided by Merkley + Partners and Lowe …