MeringCarson successfully retained creative chores on the California Travel and Tourism Commission account for the next four years. Carat will continue to handle media chores.

CA, an IT management software and solutions company, selected Digitas to handle its digital assignments, including creative and strategy, following a review.

Sapporo USA, producer of Sapporo, an Asian beer sold in the U.S., has named Moosylvania to be its lead marketing partner for all strategic and creative initiatives in the U.S.

LifeLock, a provider of identity theft protection, named McCann Erickson West, which is comprised of McCann Erickson offices in Los Angeles, Salt Lake City, and San Francisco, to handle its integrated U.S. advertising communications.

Valspar paints placed creative chores on its $35 million advertising account in review. Euro RSCG Chicago previously handled the work.

Verizon shifted creative work from McCann Erickson to fellow roster agency, mcgarrybowen. In addition, Verizon Fios is up for review, an account handled by McCann Erickson.

Fazoli's, a 250-unit Italian chain, tapped Brokaw to handle its creative chores. Right Place Media will continue to provide media buying and digital marketing duties, while Brad Ritter Communications will continue to handle PR work.

Empower MediaMarketing has been assigned digital creative and all media planning and buying duties for LCA-Vision, a provider of laser vision correction services under the LasikPlus brand. Last year, LCA-Vision spent more than $30 million on media placement.

Palm is looking for a new agency, parting ways with Modernista.

CURE, a not-for-profit auto insurance for responsible drivers, selected The Gate Worldwide as its agency of record. The agency will also handle marketing for CURE's sister company, NJ PURE, the only direct writer of medical malpractice insurance in New Jersey. The agency's initial work for CURE will focus on repositioning the CURE brand through an integrated communications program using traditional, non-traditional and social media elements. Campaigns for both companies are expected to launch in early summer.